Rise leaves a lasting mark on Hart & Huntington.

Homepage
Artists
Tattoos

When it came to developing a web presence that reflected an air of professionalism and edginess, Hart and Huntington Orlando Tattoo Company trusted Rise to deliver the goods.

When it comes to professionalism and quality, no tattoo shop does it better than the Hart and Huntington brand. Our goal was to convey an attitude on the site that blew stereotypes out of the water.

The high-end atmosphere of the shop acted as a starting point for inspiration. At H&H Orlando, it’s all about the artistry, and the images extended across the entire brand, from tattoos to clothing designs to sponsored vehicles.

To reflect this emphasis on artistry, the website is heavy on imagery, showcasing the true beauty and intricacy of the designs created by the H&H artists. The Rise development team used techniques like screen fading to darken the background when an image is viewed to bring all attention to the artwork.

We took an across-the-board approach to search engine and social optimization to give Hart and Huntington Orlando the best possible results. To help with search engine placement, the website was optimized with SEO practices. A social channel was extended across Twitter and Facebook to help H&H Orlando maintain an on-going dialogue with customers, who leave the shop with permanent souvenirs. And the H&H Orlando public directory listing was claimed and optimized for local search and placement in Google maps.

The result has been a website that has already garnered search engine placement within less than a month on a newly established domain, with traffic numbers already soaring to over 3,000 visits in less than one month - it seems that H&H fans were ripe and just waiting for this website to hit the internet.

Project Objective

Services Provided

User research
Competitive analysis
Interaction design
Content strategy
Asset creation
Visual design
Web writing
Site production
Social media management
Search engine optimization

Technologies Used

Blogging
CSS3
Content Management System
eCommerce
Standards compliant codebase