3 days ago in Content, Us
What comes to mind when you think of warriors? Decisiveness? Stamina? Brute strength? ODOR? Us, too!
Recently, Rise’s very own Dawn and Kelly ran the Warrior Dash in Lake Wales, Florida, an unassuming town about 90 minutes’ drive southwest of Orlando. More »
1 week ago in Content, Social Media, Strategy
There are three types of media used in traditional marketing: Owned, paid, and earned media. It gets really interesting when you apply those concepts to your digital marketing strategies. Especially when you start looking at what happens to your bottom line. More »
2 weeks ago in Branding, Content, Design
Who are your target customers? Are they like you? Older? Richer? Shyer? Taller? What are their goals and desires? Strengths and weaknesses? Knowing and understanding your target customer base is one of the first steps to reaching them on a personal level (so important!). One of the best ways we know to do that is to create personas. More »
3 weeks ago in Content, Design, Strategy
If you've been keeping up with our blog, you know that we've got some serious beef with how some folks do mobile. But rather than leaving you hanging without a solution, we've outlined some tactics on how to make a good mobile site using the Rise philosophy. More »
4 weeks ago in Content, Design, Strategy
As more people use phones and tablets to browse the internet, interest in having mobile-friendly sites has exploded. With good reason too! According to our friends at Mashable, one half of all local searches are performed on mobile devices and by 2014, mobile internet usage will be greater than desktop usage. More »
5 weeks ago in Social Media, Strategy
All signs point to 2012 building upon the digital trends of 2011. That means more competition for established devices like the iPhone and iPad, more fluidity and interactivity between devices, and more social sharing.
Here are some of our bets for how the trends of 2011 will shape the coming year. More »
6 weeks ago in Strategy
Oh yes, it's the most wonderful time of the year. The weather's turning colder, people are spending more time with loved ones, exchanging gifts, sharing fond memories, and the good cheer flows like egg nog. More »
7 weeks ago in Strategy
We all have budgets. Even if you're not a numbers person, the bottom line is often a main consideration, especially where marketing is concerned. More »
8 weeks ago in Design, Strategy
There are plenty of solid reasons why you might want to consider investing in a redesign of an existing website, and we’re excited about the work we’re doing to that end for Gilbert RV Insurance! More »
8 weeks ago in Strategy
Why should your company invest in an online presence? We’ve got 230,000,000 reasons why your business not only needs to be online but needs to be set up to exceed expectations. More »